How Stuff's Editorial Strategies are Revolutionizing News in New Zealand

How Stuff's Editorial Strategies are Revolutionizing News in New Zealand

by Killian Farnsworth, 16 Nov 2024, Media & Journalism

In an insightful exchange, Stuff Editor-in-Chief Keith Lynch outlines his vision for revitalizing news in New Zealand by prioritizing direct audience growth. Focusing on impactful local and investigative journalism is key, as Lynch aims to build trust and loyalty with readers. As the landscape shifts, he remains hopeful about journalism's future, stressing quality content and engagement.

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